The Influence Organizational Communication towards the Quality of Inpatient Services at Regional Public Hospital in Subang Regency

Abstract

The research aimed to explain the influence of Organizational Communication latent variable to Service Quality latent variable at Inpatient Unit of Subang Regency Region Hospital. Both variables on research were the main topics on public health service which also become strategic issue on Subang regional development. Research approach that used was quantitative that using correlational-associative model, Data on the research collected by questionnaire which gathered from 75 respondents and processed by using likert scale. Because data on this research is a kind of nonparametric statistics, and processed as the latent variables, analyze technique used Partial Least Square–Structural Equation Modelling (PLS-SEM). The result showed that Organizational Communication latent variable influenced significantly to Service Quality latent variable. By using Confirmatory Factor Analysis, on Organizational Communication latent variable, Collective Decision making was the highest dimension value that able to explain this variable. Meanwhile, on Service Quality latent variable, Empathy was the highest dimension value which able to explain variable.